A billboard along Highway 2 in eastern Nebraska is calling for an end to a 60-year Cornhusker football tradition.
Florida based non-profit Balloons Blow says the University of Nebraska’s practice of releasing balloons to celebrate the first scoring drive of a home game is harmful to the environment.
Co-Founder of Balloons Blow, Danielle Vosburgh says the organization’s stance is about accountability…
“We can’t just toss litter around these days.” says Vosburgh. “The world is becoming aware of, you know, human’s impact on the planet and a lot of us are trying to live a less wasteful life and just be more responsible.”
Responding to criticism to the ritual, University staff has said the releases have a negligible environmental impact because the balloons are made of biodegradable latex.
However Vosburgh says that claim is misleading.
“Biodegradable does not mean instantly.” says Vosburgh. “We are testing some latex balloons that we found washed ashore and they’re still sitting in my back yard, six years and seven months later.”
Vosburgh says even biodegradable materials can be accidentally eaten by wildlife or accidentally tangled in its string.
Photos provided by Balloons Blow